Mixpanel
mixpanel.com · Dev tools · watching since Aug 17, 2026 · RSS
Current state
As of Sep 6, 2026Mixpanel offers a Free plan (up to 1M events/month, unlimited seats), a Growth plan starting at $0 with usage-based pricing (example: $120/month annual or $140/month monthly for 18M events/year), and a quote-only Enterprise plan supporting up to 1T events/month. Startups founded less than 5 years ago with up to $8M in funding can get their first year free on the Startup Plan.
| Plan | Price | Includes |
|---|---|---|
| Free | $0 / month | Unlimited seats · Up to 1M events / month · 10K session replays / month · Up to 1k MEU / month for experiments · Up to 10 active feature flags |
| Growth | $120 per month / month | First 1M events free, up to 20M events / month · Up to 500K session replays / month · 5k MEU / month included, up to 100k MEU / month for experiments · Up to 50 active feature flags · Unlimited saved cohorts, metrics, & reports |
| Enterprise | — | Up to 1T events / month · Custom session replay volumes · Custom experiment & feature flag volumes · Unlimited alerts & anomaly detection · Dedicated success team & priority support |
Free tier Free Forever plan: unlimited seats, up to 1M events/month, 10K session replays/month, up to 1k MEU/month for experiments, up to 10 active feature flags, no credit card required.
Changes
- ChangePricing
Experiments and Feature Flags are now included with Free and Growth plans (previously not included or listed separately).
[no mention of Experiments and Feature Flags inclusion in Free and Growth plans]Experiments and Feature Flags are now included with Free and Growth plans!Confidence85% - ChangePricing
Mixpanel added 'First-party tracking domains' as an included feature across multiple pricing tiers (appears to be added to at least 3 plans).
Verified data & cohorts DATA MANAGEMENTVerified data & cohorts First-party tracking domains DATA MANAGEMENTConfidence95% - ChangePricing
Mixpanel Growth plan pricing changed: annual plan now $120/month, monthly plan $140/month; billing structure clarified as annual vs monthly with $480/year savings for annual billing; annual plan includes 18M events/year (up from $0.00 pricing structure).
Monthly Yearly $0.00 / month $0.00 per 1K eventsYearly Monthly $120 / month $140 with monthly plan 18M events per year Save $480/yr with annual billingConfidence95% - ChangePricing
Mixpanel Agent removed explicit query limits (30/60/300 queries per month) from pricing tiers.
Mixpanel Agent 30 queries / month 60 queries / month 300 queries / month MCP serverMixpanel Agent MCP serverConfidence95% - ChangePricing
Mixpanel restructured pricing page with significant feature reorganization across tiers: Free tier now includes 'Unlimited seats' and feature flags; Growth tier adds experiment MEU limits and feature flags; Enterprise tier adds custom experiment/flag volumes and removes specific feature lists; terminology changed from 'analytics' to 'intelligence'; support section reorganized.
Free tier included: Core funnels & retention analysis, Self-serve analytics Growth tier included: Funnels, cohorts & unlimited saved metrics, Behavioral cohorts, Multi-touch attribution Enterprise included: Funnels, cohorts & Metric Trees, Anomaly detection & root cause analysis, Feature flags & experimentation, Security controls & priority supportFree tier includes: Unlimited seats, Up to 1k MEU / month for experiments, Up to 10 active feature flags, Funnels & retention analysis Growth tier includes: 5k MEU / month included, Up to 100k MEU / month for experiments, Up to 50 active feature flags, Unlimited saved cohorts, metrics, & reports Enterprise includes: Custom experiment & feature flag volumes, Unlimited alerts & anomaly detection, Root cause analysis, Metric Trees, Dedicated success team & priority supportConfidence92% - ChangePricing
Mixpanel added 'and cohorts' to the 'Verified data' feature name across multiple plan tiers.
Verified dataVerified data and cohortsConfidence70% - ChangePricing
Mixpanel removed the 'Mixpanel Agent' feature's usage limit of '300 queries / month' from the comparison table, now showing it as included with no specified limit.
Mixpanel Agent Mixpanel Agent Mixpanel Agent 300 queries / month 300 queries / month 300 queries / monthMixpanel Agent Mixpanel Agent Mixpanel Agent Session replaysConfidence75% - ChangePricing
Mixpanel Agent query limits for Free and Growth plans were removed/increased to match Enterprise's 300 queries/month, eliminating the previous 30/60 query tiered limits.
30 queries / month ... 60 queries / month ... 300 queries / month300 queries / month (shown uniformly, prior tiered 30/60 query limits no longer listed)Confidence75%
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Current state
As of Aug 17, 2026The requested Mixpanel DPA / subprocessors page returned a 404 error, with the content indicating 'There's nothing here.' No subprocessor list, regions, transfer mechanisms, or update date could be retrieved from this page.
Changes
No qualifying changes since Aug 17, 2026. The page itself has changed 1 time — none matched. Last checked 1 d ago.
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